Secret #5

The goal
is to offer videos
to all of your families
for the lowest possible
cost to them.

Don’t be afraid to charge for a memorial video.

Although you don’t want to charge too much for a memorial video, don’t feel that you have to give them to your families at your expense.

Some of our funeral home clients do offer our memorial videos at no additional charge because they believe that the benefits of the videos outweigh the costs - but the majority of our clients do charge for them.

Not every family you serve will want a memorial video. However, the families that recognize the value of a video will be willing to pay for one – as long as the price is reasonable.